With mobile marketing such a hot topic, we have opened the Search Marketing Standard magazine vault to bring out one of our most popular interviews to date — Cindy Krum of Rank-Mobile, LLC talking about the future of mobile. The interview…
With mobile marketing such a hot topic, we have opened the Search Marketing Standard magazine vault to bring out one of our most popular interviews to date — Cindy Krum of Rank-Mobile, LLC talking about the future of mobile. The interview…
Two studies released this week combine to really bring to light a couple of aspects of the search market in 2010. One, Google is still on top. comScore’s February 2010 U.S. Search Engine Rankings report shows that, once again, Google…
Having a background working with a traditional online directory company, I have had the opportunity to interview countless small business advertisers regarding their digital marketing needs. The one question that I ask advertisers to determine their product needs is, “How…
My six weeks on the road from the Marketer’s Cruise to Affiliate Summit to chilling out with Master Super-Guru Frank Kern’s disciples got me one good thing, in addition to the great contacts. It got me into a top mastermind…
In our Winter 2009/2010 issue, the cover story was titled “Risky Business: A Tour Through The BuyerSphere Project,” a presentation of Enquiro’s BuyerSphere Project, an ongoing study in online behavior and buying trends, by its president and popular conference speaker…
Speed will likely soon not only matter to users expecting real-time information, but to webmasters and SEOs alike that wish to rank well in the search results. In November last year, Google guru Matt Cutts revealed that page loading time…
Although a listing position or pay-per-click ad copy are crucial parts of any search engine marketing campaign, equally important is the website your visitors land on. At times, what seems like a logical design from the owner’s perspective creates unnecessary…
With so many factors influencing a buyer’s decisions online, it has often been assumed that buyers are rational actors who would weigh all the pros and cons before making a purchase. What many recent studies have shown, however, is that…
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