Google has never been shy about diving into new arenas. However, last November’s announcement of the founding of the Open Handset Alliance (consisting of over 30 corporations involved in mobile technologies) to develop the mobile platform dubbed “Android” was one of its boldest initiatives yet.
Android is an open source operating system intended to power a new generation of smartphones similar to Apple’s iPhone. Though the alliance includes companies such as Motorola and Samsung, Google is clearly the major player.
The stakes are huge. Whoever controls the operating system used by smartphones will dominate the industry in the same way that Microsoft’s control of Windows gives it dominance over desktop PCs.
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