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7 Habits of Highly Effective Search Engine Marketing, Part IV: Best Practices in Bid Management
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About the Author
David Rodnitzky (37 Posts)
David Rodnitzky is founder and CEO of PPC Associates, a Google AdWords Certified Company. PPC Associates helps clients drive ROI from AdWords and Facebook PPC with a unique combination of big agency expertise and small agency service. Contact David at david@ppcassociates.com to get a free quote on how he can help improve your SEM.
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Fantastic Article!
Well written and well summed up. Keep them coming.
Thanks Mark – I will try to get another article out shortly!
David
You mention to add the pixel graphic to your site for tracking? I have not done this and can track just fine what keywords are tracking via google analytics? Is there something that I am missing out on?
Regards,
Patrick
Hi Patrick,
Google Analytics will do everything that the Google conversion tracker will do. The only downside (I think) is that you can’t see conversions showing up in the AdWords UI when you have GA installed and not the conversion tracker. I could be wrong about this, but in general you are right, they both function about the same.
That’s cleared my thoughts. Thanks for cnotriubtnig.