Amazon Launches Movie Download Service

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Amazon has launched a video download service called Amazon Unbox. TV episodes will cost $1.99 each and movies will start at $7.99. Rentals will be available for $3.99. As AP reports:

Amazon Unbox will offer shows from CBS, News Corp.’s Fox, MTV, Nickelodeon, PBS, BBC, A&E, Discovery Channel, Comedy Central and The History Channel, among others. General Electric Corp.’s NBC and Walt Disney Co.’s ABC were noticeably absent on the list of participating networks. MTV, Nickelodeon and Comedy Central are owned by Viacom Inc.

Amazon is a newcomer to the multimedia download market. It will now be in a head-to-head competition with Apple iTunes. Microsoft also has its eye on the niche and is working its way to the top with its new family of software and hardware multimedia products, known as Zune.

Apple seems to have some trouble keeping a good distance between itself and the competition. Apple’s flagship product, iPod, which has also contributed greatly to the success of iTunes and other Apple products, has not been updated for over a year. Meanwhile, the competition is closing in, both on the hardware and multimedia download fronts.

Thanks, Loren from SE Journal, for pointing out this new development.

About the Author

Andrey Milyan was the first editor-in-chief of Search Marketing Standard, the leading print publication covering the search marketing industry. He has been following and reporting on industry developments for over 10 years. Andrey now works in the paid search sector of a prominent search marketing agency.

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