Author Archives: Greg Laptevsky

About Greg Laptevsky

Greg Laptevsky is a pay-per-click specialist with over 5 years of industry experience. Greg is a Certified Google Professional and a Yahoo! Search Marketing Ambassador. For more information/consultation, please contact Greg at greg@clickinclusion.com.

Video Marketing Is Here

If you’re over 30, think back 20 years … you’re a teenager in a movie theater with a bunch of high school friends … didn’t…

Defining Click Fraud

]In the world of Search Engine Marketing (SEM), “click” is a very important term. In fact, “click” (used as either a verb or a noun)…