“Content is King” is a phrase often cited in regard to online marketing, but it has never been so apt as in today’s online environment. Good quality content is the key not only to providing information to persuade visitors to purchase one’s products and services, but is also increasingly becoming the focus of search engine algorithms looking to provide relevant and informative results for searchers. Articles in this category will help you make the most of your content and ensure that it helps – rather than hurts – your ranking and marketing activities.

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