advertisement

Archive for the ‘SEO’ Category

New Ideas For Creating Optimized Content


Rebecca Appleton

May 26th, 2009

Tags : Articles, SEO

Even the most creative of us suffer from writer’s block from time to time. If you’re charged with creating optimized content for your site but find the ideas just aren’t flowing as they used to, rest assured that there is…

5 Comments »

The Importance of the Humble Sitemap


Rebecca Appleton

May 19th, 2009

Tags : Articles, SEO

You’d be forgiven for thinking that the internet is developing at the speed of light. If it’s not a Google innovation, a different type of web search or a hot new SEO technique, it’s a new theory, a new social…

2 Comments »

Conduct Your Own SEO Site Audit – Part 3


Rebecca Appleton

May 13th, 2009

Tags : Articles, SEO

This article is a part three of the three-part series on conducting your own SEO site audit. You can read part two here.

Have Your Images Been Overlooked? No matter how large or small your site, you’ll have at least one…

1 Comment »

Conduct Your Own SEO Site Audit – Part 2


Rebecca Appleton

May 5th, 2009

Tags : Articles, SEO

This article is a part two of the three-part series on conducting your own SEO site audit. You can read part one here.

Is Your Content Compelling?

Easily the most important of all on-page aspects, a site rich in compelling and unique…

1 Comment »

Conduct Your Own SEO Site Audit – Part 1


Rebecca Appleton

April 28th, 2009

Tags : Articles, SEO

Improving user interaction and the user experience will ultimately improve your search engine rankings. A primary concern of any search engine is the accuracy of its search results. If they send a user off to your website, will that user…

2 Comments »

Should You Include Keywords in Domain Names?


Rebecca Appleton

April 15th, 2009

Tags : Articles, SEO

Including keywords in your domain name is the vanity plate of e-commerce. Businesses from coast to coast regularly agonize over whether or not to buy new domain names incorporating vital keywords.

8 Comments »

Using Google Properties To Optimize Your Search Position


Rebecca Appleton

February 24th, 2009

Tags : Articles, SEO

The thing that I like best about Google is their constant flow of new applications, tools and development projects. From space and energy programs to virtual worlds and online hard drives, the search engine has an unrivaled willingness to try…

6 Comments »

Reputation Management With Article Marketing


Rebecca Appleton

February 10th, 2009

Tags : Articles, SEO

The best way to convince someone we know what we’re talking about is not to shout harder and longer to drown out other viewpoints but to offer up our expertise freely and willingly, accepting that others may have a different…

4 Comments »

How To Scare Your Readers, Dilute Your Brand & Squander Link Equity with Tiny URLs


Jaimie Sirovich

February 2nd, 2009

Tags : Articles, General SEM, Pay-Per-Click, SEO

Tiny URLs are convenient and very effective at doing exactly what they’re designed to do. They turn a long and/or ugly URL into something short-and-sweet. This gets around URL length limitations on some websites; and they do just look neater…

20 Comments »

The Value of Conducting Competitor Research for SEO


Rebecca Appleton

January 27th, 2009

Tags : Articles, SEO

One of the most overlooked aspects at the start of a new search engine optimization campaign is the value of conducting competitor research. Rather than constantly checking positions on the search results pages, competitor research means digging a little deeper…

6 Comments »