Social Media Marketing

With the rise of social media, opportunities to market products and services on social media properties have opened up. For example, Facebook has a pay-per-click advertising opportunity that allows you to target your ad campaigns to certain demographics and geographic locations. To help you navigate the world of social media marketing, posts in this category provide best practices, tactics, and opportunity analyses.

Does Your Social Media Measure Up?

Synopsis — Businesses are advised to begin using social media in their online marketing plans if they haven’t already done so. Every day the evidence…

The Car As A Marketing Tool

After attending the Consumer Electronics Show in Las Vegas, there wasn’t much I was impressed with (other than the sheer mass of people who attended).…

Additional Social Media Marketing Articles