Cultivating Dot Edu Backlinks

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Many websites have the potential to profit from high-quality, one-way inbound links, such as those to “dot edu” websites, but are held back from success by factors not easily apparent to the site’s operators. A thorough evaluation of your website, especially if conducted by someone outside of the company who can cast an independent eye upon it, may be the first step towards unlocking a site’s potential to obtain more of these “quality” links.

Create a Winning Link-Hunting Strategy

The goal of a “dot edu” link campaign is to maximize your success rate at securing quality links. There are four major considerations to address:

• Targeting the demographics of the link
• Matching your site to the context of specific “dot edu” web pages
• Cultivating the right look and feel for your website
• Maximizing positive response rates to link requests