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Deep Linking – How and When to Do It and Is It Illegal?
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Joe Whyte (35 Posts)
Joe Whyte has been developing, managing and implementing successful, innovative, bleeding edge digital marketing strategies for Fortune 500 companies for over 7 years.
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It’s absurd of courts to expect people to not deep link. I think rulings like that show more that many judges don’t understand the Internet or how people use it. Same goes for webmasters who get steamed about deep links. If they understood the advantages, they’d be for it.
The only valid reason a site should have for not wanting to be deep linked is if the information linked to is private or proprietary. If either of these are the case than the page should not be open to the public, it should be behind a password.
That doesn’t mean anyone can copy the information, but anyone should be able to link to it showing it is there. Putting information on a website is inviting the public to read it.