Despite FTC Fines and Quality Score, Incentivized Advertising is Alive and Well on Google and Yahoo

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About the Author

(38 Posts)

David Rodnitzky is CEO of PPC Associates, a leading SEM agency based in Silicon Valley. PPC Associates provides search, social, and display advertising management to growing, savvy companies. To learn more, visit ppcassociates.com, or contact David at david@ppcassociates.com.

6 Comments*

  1. mark says:

    Yeah, those types of sites are quite difficult, but if you look at the organic listings for those searches close enough you’ll find some sites that are similar but take a different approach to all of this. They’re MUCH more professional about this and have a bigger membership base.

    On such sites people very well know they gotta complete an offer, which is just 1 or 2 — most of which are under $10 — not like 50 driving up the $ figure. They then need a couple of friends to do the same, each friend is worth about $40-50 towards their gift. For example, if they want a Wii, which retails for $250, it will cost them 5 referrals (each worth $50). That’s it! The process is over!

    If you like more details I explain it more clearly on my network of sites, or you can email me if you like.

  2. brettbum says:

    I think many of these companies simply packed up and moved into SecondLife

  3. The incentivized advertising certainly is thriving…no sign of stopping anytime soon!!

  4. Anne says:

    I dont see a slow down in any of those sectors, should see a steady growth in the near future

  5. marty says:

    “read the find print”??? The term is “fine print”, dolt.

  6. Sometimes even the big guys think they are so immune to everything going on around them.

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