Comments on: Why You MUST Develop A Social Media Strategy In 2010 (And How)

By: The Top 10 Posts In 2010 On Search Marketing Standard | Search Marketing Standard

Mon, 20 Dec 2010 20:33:08 +0000

[...] Why You MUST Develop A Social Media Strategy in 2010 (And How) by Rebecca [...]

By: SysComm

SysComm — Mon, 25 Jan 2010 11:11:09 +0000

Hi Rebecca,

Very good points, thanks for sharing!

To put it in a nutshell, social media is after all about listening, understanding and responding!

By: Social media is the new black « Blog Bites Man

Social media is the new black « Blog Bites Man — Fri, 08 Jan 2010 00:10:08 +0000

[...] seo, social media by js Social media marketing is the new black. Everyone is talking about it. Well, ok, it’s mostly consultants trying to get their pitch out. Most of the articles [...]

By: Social Media Strategy For 2010 | SEO Summary

Social Media Strategy For 2010 | SEO Summary — Thu, 07 Jan 2010 23:39:01 +0000

[...] Millions of businesses have jumped on the social media express train over the last 12 months, but many of them do not know why they have a Facebook account or why it is so important that they have a presence on Twitter. Even those companies that have dedicated personnel in-house to work on their social media presence often struggle to justify the investment -– all they know for sure is that they ought to be participating in social media, often as part of their SEO efforts. http://www.searchmarketingstandard.com/develop-social-media-strategy-2010 [...]

By: Josh

Josh — Thu, 07 Jan 2010 13:52:25 +0000

I think there’s pretty much no brand that isn’t sold on the need for social media at this point. Looking at Vitrue’s 100 for 2009, it’s pretty clear that even the largest of brands — CNN, Nintendo, Ford, Victoria’s Secret, to name a few — are on board. And everyone down to my massage therapist and favorite pubs are on Twitter and Facebook.

I really think we’re moving on to the “how” in 2010 — how to implement, how to measure, how not to get overwhelmed by being in 10 places you don’t need to be.
.-= Josh´s last blog ..A bleak future for search? =-.

By: Ivan Walsh

Ivan Walsh — Wed, 06 Jan 2010 10:33:26 +0000

Hi Rebecca,

Yes, it’s point 4 that most everyone overlooks.

If you don’t have some metrics in place, then it’s hard/impossible to gauge how successful you really are.

I’d also add that you need to dedicate someone (you!) as the owner of this effort in the company, otherwise it falls by the wayside when the novelty wears off.

Regards,

Ivan
Beijing

By: Why You MUST Develop A Social Media Strategy In 2010 (And How) | web hosting india, web hosting in india, web hosting company india, india web hosting

Wed, 06 Jan 2010 08:37:42 +0000

[...] Why You MUST Develop A Social Media Strategy In 2010 (And How) [...]