Spring2011Cover

Digital Edition of Spring 2011 Search Marketing Standard Magazine Now Available

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The Spring 2011 edition of Search Marketing Standard arrives with the most pages of content ever, and Gord Hotchkiss (of Enquiro, now Mediative) on the cover. Along with our traditional print version of the magazine, we now offer a digital version that is available for sale as part of our new premium content subscription offering. If you wish to subscribe, please go here to begin the subscription process (fill in the form to create an account and then you will be taken to the actual subscription page) to receive our next issue (Summer 2011). Current pricing for the print/digital edition is $34.99 (international subscribers will have an additional shipping charge added during the subscription process) and $29.99 for the digital-only edition — both include access to our premium online content.

Featured in this edition of Search Marketing Standard:

  • Toward The Minority Report: Looking Ahead At Search Interfaces — Cover Story by Gord Hotchkiss
  • Frenemy At The Gates: Influencing Quality Score (by David Rodnitzky) — SPECIAL downloadable Quality Score Cheat Sheet
  • What A Long, Strange Trip It’s Been — Katie Grady on the history of Google’s Search Results
  • Defusing The Duplicate Content Situation (by Jaimie Sirovich)
  • Secrets Of Conversion Rate Optimization (by Andrew Follett)
  • Landing Page Optimization Guru Tim Ash talks about Awareness To Action (The Online Decision Process)
  • Display Network Ads in 5, 4, 3, 2, 1! (by Hollis Thomases)
  • 8 Links In The Content Marketing Chain (by Arnie Kuenn)
  • and 3 great Social Media articles (Krista Neher on “Does Your Social Media Measure Up?”; Lisa Raehsler on “Are You In With The In Crowd: Step-by-Step Ads On LinkedIn,” and Hallie Janssen on “Location, Location, Location: Beyond Claiming Your Listing.”)
  • Second in our new series “Nuts & Bolts of SEO” — this one on “Link Acquisition”
  • And Much More…
A Premium Subscription is required to view the digital magazine.

(Note: You must be a premium subscriber and be logged in to view the digital issue. If you already have a premium subscription, log in with your username and password, and then click on the link that will appear below to access the Spring 2011 digital issue. If you are not yet a subscriber, and wish to subscribe, click below and begin the subscription process by creating an account as the first step. You will then be taken to the payment page to enter the remaining delivery and payment information. Current print/digital subscription price is $34.99 with an additional $5 shipping for international orders and $29.99 for a digital-only subscription for a 1-year period. Your first print issue will be the Summer 2011 one.)

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About the Author

Frances Krug has worked in market research since graduating from UCLA with an MA and CPhil in Latin American history. As an editor and online content provider for the last 7 years, she currently is Associate Editor at iNET Interactive, where she also directs Search Marketing Standard's email marketing program.

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