Discussion: Your Blogging Happy Place and Usability

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by Kim Krause Berg

Focusing on the usability can help you achieve the goals you’ve set out for your blog. Like many endeavors, it all begins with a vision. You need to be clear no the purpose of your blog and what you want your readers to do there. You also need to be clear on the value you are planning to provide for your readers and figure out who is your target market. Once you are clear on these things, adjust your content and your user interface accordingly.

Are you a blogger? What did you think of the steps outlined in the article? What were some of the lessons you’ve learned since you’ve started blogging?

About the Author

Andrey Milyan was the first editor-in-chief of Search Marketing Standard, the leading print publication covering the search marketing industry. He has been following and reporting on industry developments for over 10 years. Andrey now works in the paid search sector of a prominent search marketing agency.

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