Synopsis — The recent launch of Google Search Plus Your World has caused a lot of controversy in the social networking and marketing world. With skepticism surrounding privacy and biased search results, many people don’t know what to think about the program.
In her article, “Does Google Search Plus Your World (SPYW) Fit Your World,” Caitlin Melvin reveals the positives and negatives of inviting SPYW into your life. Melvin delves into the public’s concerns and breaks down the advantages and disadvantages SPYW can have from a business stand point. Is the potential for online exposure worth the Google-centric brand pushing? Where do you stand in the SPYW debate?
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