Don’t Scale Back On SEO In 2012

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About the Author

(46 Posts)

Nick Stamoulis is the President and Founder of Brick Marketing. With over 12 years of experience, Nick has worked with hundreds of companies small, large and every size in between. Through his vast and diverse SEO, search engine marketing, and internet marketing experience, Nick has successfully increased the 
online visibility and sales of clients in all industries. He spends his time working with clients, writing in his blog, publishing the Brick Marketing SEO newsletter (read by over 130,000 opt-in subscribers!) and also finds time to write about SEO in some of the top other online publications,

3 Comments*

  1. Maciej Fita says:
    December 20, 2011 at 7:54 am

    I believe 2012 is going to be a very interesting year for many businesses across the globe. Those scaling back will not benefit at all. There are many web marketing related efforts you can execute every single day to keep things moving along if your resources have dwindled do dribs and drabs. Don’t fall prey to complacency because that will not help your brand grow.

  2. Nick Stamoulis says:
    December 21, 2011 at 5:03 pm

    Thanks for reading and sharing your thoughts!

    SEO and complacency should not be in the same sentence! :)

    Take Care,
    Nick

  3. Digital 22 says:
    February 28, 2012 at 11:58 am

    Great blog piece. I actually wrote a piece myself on SEO in 2012 ( http://www.digital22.com/2012/seo-in-2012 if you are interested) and wanted to have a look what other have had to say after I published mine and I came across your peice.

    I have to say I totally agree that scaling back on SEO spend in 2012 is very short sighted. Like you suggest SEO has the power to range millions of targeted users and in terms of ROI is often much better than traditional forms of marketing. In fact as SEO has changed dramatically (it’s no longer just about meta data and link building!) this is the time to invest more – get social and make sure the user experience is as good as it can be for long term success!

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