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Editor’s Picks: April 6-10, 2009
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About the Author
Andrey Milyan was the first editor-in-chief of Search Marketing Standard, the leading print publication covering the search marketing industry. He has been following and reporting on industry developments for over 5 years.


Hi Andrey, thanks for mentioning my link building piece
Sometimes the best answers to spending conundrums are the most obvious. This is one of those times. You can easily gain market share by not pulling out money of your campaigns because other companies are reacting to the cold water and pulling out their money. It’s a simple case of reduction of noise in the space.
Sadly, most companies don’t have the foresight or resources to make this happen.