Facets As A Navigational & SEO Powerhouse: Part 1

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About the Author

(16 Posts)

Jaimie Sirovich is a search marketing consultant. Officially he is a computer programmer, but he claims to enjoy marketing much more. At present, Jaimie is focused on helping clients sell everywhere, and achieve multi-channel integration with major websites such as eBay, Amazon, and even Craigslist. He is the author of Search Engine Optimization With PHP. Jaimie can also be reached directly at jaimie@seoegghead.com.

4 Comments*

  1. Mike Pantoliano says:
    April 1, 2010 at 9:00 am

    First let me say, this is a GREAT post. It comes a great time for me, as I’m currently in the early stages of strategic planning for a faceted navigation eCommerce site.

    I was leaning towards creating static category pages for high search volume facets, and roboting out any “dynamic” facets.

    This post makes me think otherwise…

    If you’re not roboting these pages out, how do you keep the spiders from consuming all that bandwith traveling in and out of those facets?

    How about roboting out any facets after the first selection?

    From the static page:

    /boots/red/

    Users (and spiders) can select/crawl facets such as size or style:

    /boots/red/(firstfacet)

    Users can continue to refine, but additional facets are roboted out.

    Does that make sense?

    Feel free to email me directly, would love to discuss.

  2. Faceted Navigation: SEO and Facets « Experiencing Information says:
    September 4, 2010 at 12:08 pm

    [...] “Facets As A Navigational & SEO Powerhouse” by Jamie Sirovich [...]

  3. circus acts says:
    September 13, 2010 at 8:12 pm

    Hey…Your current post really got me pondering man….. per intelligent piece ,I must insinuate.

  4. Bank Loan says:
    September 25, 2010 at 10:48 pm

    Nice post, thanks for sharing the information.

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