Why bother building a website? What if you could list everything in a searchable online catalog instead? Why bother marketing a website? What if that catalog already had a large traffic stream?
Welcome to Google Base – the searchable online database where you can list anything and everything: recipes, collectibles, press releases, jobs, cars and even real estate.
With the Base, Google positions itself as a major e-commerce portal, stepping on a lot of online turf, such as AutoTrader.com, Monster.com, Realtor.com and Amazon.com. But the biggest competitor by far is the leading e-commerce portal – eBay.