Live from Search Engine Strategies New York 2008

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The SES conference in New York has begun and our correspondent, Kent Lewis, is on the scene, bringing you the latest from one of the biggest events of the year. Below are the sessions covered so far.

Day One:
How to Build Investment Interest in Your SEO/SEM
Mobile Local Search: Finding the Way

Day Two:
SES Keynote: Nick Carr, Author of The Big Switch – Rewiring the World, From Edison to Google
Converting Visitors Into Buyers
Universal Search Panel
Local Search Marketing Tactics

Day Three:
Search Has Changed Everything…And So Can You by Gordon McLeod
B2B Tactics
Successful Tactics for Social Media Optimization (SMO)
Afternoon Keynote: Jason Calacanis, Founder & CEO of
Social Media Research – Informing Search Strategies
CSS, AJAX, Web 2.0 & Search Engines

Day Four:
SES Thursday Keynote: Andrew Tomkins, Chief Scientist at Yahoo! Research
Usability & SEO: 2 Wins For The Price of 1
Beyond Linkbait: Getting Authoritative Online Mentions
Trends in Mobile Search

About the Author

Andrey Milyan was the first editor-in-chief of Search Marketing Standard, the leading print publication covering the search marketing industry. He has been following and reporting on industry developments for over 10 years. Andrey now works in the paid search sector of a prominent search marketing agency.

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