New SEM Blog by Danny Sullivan

3 comments

Danny Sullivan, Chris Sherman and Barry Schwartz are starting a new SEM blog, called Search Engine Land. The official launch date is December 11. Looking forward to reading it. Should be a good one.

About the Author

Andrey Milyan was the first editor-in-chief of Search Marketing Standard, the leading print publication covering the search marketing industry. He has been following and reporting on industry developments for over 10 years. Andrey now works in the paid search sector of a prominent search marketing agency.

Add Your Comments

  • (will not be published)

3 Comments

  1. SEM Certification

    Although I've followed Danny since 2000 I really didn't get his genius until I wrote an article for Andy Beal's SEM Scholarship contest. My first paragraph says it all.


    Back in the 20th century Danny Sullivan, a guy who seems to get ‘it’ long before most of us know what ‘it’ is, wrote about sem seo certification in an article entitled “Promoters Call For Certification”. In that article he describes an open letter from Beyond Interactive, Mercury Seven, US Web and Web Ignite to the major search engines. These four firms were calling for the establishment of a certification program for optimization professionals from the search engines. After Danny gave his reasons why he believed certification wouldn’t be viable, he added, “Given this, it may make sense for the major search engines to consider experimenting with the GoTo model and accept paid links, especially for competitive terms.”

    Practical tip #1 – Whenever Danny Sullivan speaks, listen, whatever he writes, read.


    Emphasis added, I'm sure he'll have a lot of readers.

  2. Boba

    It's interesting that he's taking everybody with him, including Barry and Chris.

    One one hand, he obviously has to do whatever it takes to help his blog succeed. But on the other hand, he will certainly cause damage to Search Engine Watch by getting their editors blog on his one.

    Since Barry is already doing 3 blogs, it's hard to imagine that he can do another one without letting the quality suffer.

    Plus, I'd imagine that they must have some sort of a non-compete agreement with Incisive.

  3. Chris

    Just when you thought he might have learned not to run with scissors, here comes another blog, with a string of paper dolls, not just one. Wherever Danny et al. lands up, it will no doubt be a fine place and he (and they) will bring much wisdom to it, but Search Engine Watch's head must be starting to twirl LOL.