Synopsis – There are multiple dangers awaiting those who market their products online, but one of the most frustrating is the feeling of a lack of control over the search engines you depend upon to spread the news of your products and services throughout the market. It’s possible to one day go online and check your keywords to gloat over your number-one ranking on Google only to find that you have not only lost that spot, but you have disappeared entirely from the search engine results entirely.
Chris Boggs, in his article “Recovering Site Ranking After A Major SEO Mistake,” discusses the problem, pointing out the three categories of reasons why a site may suddenly loss position – the “opps,” “duh,” and “dang, got caught.” With examples of each and ways to avoid and mitigate problems from each, Chris provides a succinct look at a webmaster’s worst nightmare.
The complete article follows …
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