The finalists in the annual SEMMY awards are up on the site, and there’s a great collection of insightful reading that has made it to the finals. Voting closes at the end of today, so if you haven’t yet taken the plunge, head on over and do some reading!
The categories range across the board, but one category that many of us don’t spend enough time looking into is “Search Tech.” Why? Because many of us consider ourselves to be marketers, not techies. When faced with an article about information retrieval and heuristics, we feel the need for some Tylenol.
The cool thing about the finalists in the Search Tech field for the SEMMYs is that they are an easy way to dip your toes into the waters of technology without becoming overwhelmed by terminology. Here are the finalists:
The SEO geeks guide to information retrieval - David Harry of Huomah – offers up an extensive list of resources of every aspect related to technology and search that you could imagine. Organized by area of interest, it’s a great place to catch up or get started.
URL Confusion and How To Fix It - Mark Fillmore of The Search Agents – great grid illustration of the general causes and solutions for URL confusion.
Google I/O: New Advances In The Searchability of JavaScript and Flash, But Is It Enough? – Vanessa Fox at Search Engine Land – catches us all up on the continuing saga of Google’s attempts to deal with indexing JavaScript and Flash content included on websites.
I’m off to place some votes, as I’ve been fitting in some time to read entries over the last week or so, and have a pretty good idea of which articles I think are the best of the year. We’ll see how many others agree with my choices!
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About the Author
As a writer and former historian/market researcher, Frances lived in California and Minnesota. She now lives on an island off the West Coast of Canada, her country of birth. She has worked as an Editor and then Associate Editor of Search Marketing Standard print magazine since its inception (where no one has ever heard her append the word "eh?" to the end of a sentence LOL).
