Pay-per-click (PPC) marketing has been a graveyard for a lot of affiliate marketing programs. In many cases, ambitious amateurs with a dream and a high credit limit have found that a lack of in-depth knowledge about Google Adwords, MSN (Bing) adCenter, or Yahoo Search Marketing led to a lot of click charges but few sales. However, there are a lot of savvy PPC practitioners in the world of affiliate sales, and some new products on...
Posts Tagged ‘Affiliate Marketing’
Affiliate Summit East 2010
Title: Affiliate Summit East 2010 Location: New York City, NY Visit Conference: Click here Description: “This three day conference includes an exhibit hall with affiliate merchants, vendors, and networks, as well as multiple tracks of educational sessions covering the latest trends and information from affiliate marketing experts.” Start Date: 2010-08-15 End Date: 2010-08-17
Five Proven Guidelines For Optimizing Affiliate Websites
There’s a rumor in the affiliate marketing world that search engines “hate” affiliate websites. This viewpoint is somewhat accurate, since search engines such as Google have been designed to spot spammy, repetitive content or web pages that don’t provide a lot of value to their users. In the past, affiliate marketers with a small amount of search engine optimization (SEO) knowledge could get top rankings for competitive phrases, or use advanced black-hat techniques to bring...
Recent Conventions — Affiliate Summit West
Okay, let’s break these Internet Marketing conventions down one by one. Affiliate Summit West: 4,000 attendees. Growing by 50% every six months. Wow! The only problem is the fact that the show has grown so fast that there was not enough space for all of the people and all of the companies that wanted to exhibit. I had to call up a bunch of friends until I was able to pay for half a booth...
5 Tips To Blogging Your Way to Affiliate Success
If you’re cash-strapped or simply looking for a way to make a few extra dollars from your online marketing efforts, you may be tempted to try affiliate marketing this year. The good news is that your existing social media outlets can be used as a platform for integrating affiliate marketing. Your established readership is already primed to consider your opinions, making it a lucrative opportunity when used correctly. There’s also little to do in terms...
Relationships Are The Key To Affiliate Marketing Success
One thing to remember when traveling on the annual Internet Marketers Cruise – this year through various Caribbean ports – is to bring lots of business cards. I just got through the first couple of days on the cruise, and wow! The people here are amazing – they even have a sub-group called the “Mavericks,” for which you have to have a million dollars in yearly revenue to even be eligible for membership and the...
What Will The FTC Crackdown Do To Affiliate Marketing?
By now you’ve heard that, as of December 1, 2009, the Federal Trade Commission (FTC) changed the rules regarding product endorsements, using testimonials in marketing, and affiliate marketing in general. If you live outside the United States, the rules still apply if you plan to sell inside the United State, even if you only sell online to Americans. While you may know something about the changes, what you may not know is how much of...
Tooling Up For Success With PPC Arbitrage
You may have already experimented with pay-per-click (PPC) advertising, where you buy ads that show up on Google search results and hope that searchers click them, visit your site, and buy your product or service. There is another facet to PPC which involves affiliate marketing, but it can be a little difficult to explain to a friend or family member what you do for a living. “Well, I buy ads on the side of Google...
Affiliate Marketing Insights: Getting Traffic
There are a lot of nuances to setting up and running an affiliate marketing program that many first-time participants overlook and pay for in the long run. One of the goals of these weekly Affiliate Marketing Insight columns is to let you learn from my mistakes. When I got started in this business, I was out of work from the financial crisis and ended up in the offices of one of the affiliate ad networks....
Will An Affiliate Program Help My Business In Today’s Rough Economy? A Beginner’s Guide – Part 2
In Part 1, I introduced the basic concepts of an affiliate program for your website and now, in Part 2, we’ll talk a bit about the next steps with the ad network. The ad network is responsible for finding and managing the affiliates, and for checking to make sure that the affiliate is a reputable person who is running clean traffic to your offer. The ad networks also manage payouts to affiliates and add roughly...
