In our Winter 2009/2010 issue, the cover story was titled “Risky Business: A Tour Through The BuyerSphere Project,” a presentation of Enquiro’s BuyerSphere Project, an ongoing study in online behavior and buying trends, by its president and popular conference speaker Gord Hotchkiss. Gord’s article focused on the back story of the project — what led the folks at Enquiro to decide to undertake the study of B2B buyer behavior. The research came about largely as...
Posts Tagged ‘Books’
Few businesses succeed without a promising Internet presence
and a strong social media marketing plan.
and a strong social media marketing plan.
How effective is your plan? Where will you turn to find out?
Click here to SubscribeThe Razor's Edge – Web Analytics 2.0 Arrives
We’re on the razor’s edge today – Occam’s Razor, that is. With Avinash Kaushik’s new book Web Analytics 2.0 finally hitting the bookstores, he’s promoting – well, at least as much as he has time for with his multiple full-time jobs and numerous other responsibilities and passions. Avinash is not popular just because of what he has to say – his energy and sense of humor makes what could be a dry, dry topic into...
Few businesses succeed without a promising Internet presence
and a strong social media marketing plan.
and a strong social media marketing plan.
How effective is your plan? Where will you turn to find out?
Click here to Subscribe