I wanted to share with you a recent article from one of my favorite blogs, ViperChill. ViperChill is all about viral marketing, but so much more. Its author, Glen Allsop, is just starting into his 20s and has already achieved…
No Comments »Posts Tagged ‘Content’
Make Your Existing Content Compelling
Rebecca Appleton
December 23rd, 2009
Tags : Articles, UncategorizedHowever great your product or competitive your prices, one of the hardest tasks associated with website upkeep is creating content that is compelling. Great content succeeds not only in winning over new visitors, but also keeps that traffic stalled on…
No Comments »The Hidden Dangers of Duplicate Content – Is Your Site A Victim?
Rebecca Appleton
July 6th, 2009
Tags : ArticlesGoogle defines duplicate content as “substantive blocks of content within or across domains that either completely match other content or are appreciably similar.” Although you may have kept this in mind and actively avoided duplicating content across your site, it…
1 Comment »Are You Wise To Universal Search?
Rebecca Appleton
June 17th, 2009
Tags : ArticlesTwo years ago, Google began its move away from siloed search to a universal search model. This new approach to information organization blended several types of content, pulling together news, images, video, blogs, books, and more to populate search results.…
1 Comment »Content Strategies for Small Businesses
Kevin Gold
June 8th, 2009
Tags : ArticlesWhether user or editor generated, unique and insightful content is critical for small businesses to succeed online. Creating the right content engages the audience, helps define the position of a small business, and provides immediate value to potential customers.
3 Comments »Editor’s Picks: June 1-5, 2009
Andrey Milyan
June 5th, 2009
Tags : ArticlesWebsite usability resources. As you undoubtedly already know, a successful search engine marketing campaign does not stop at the ad copy or even at the landing page. It also includes a positive user experience, making website usability a crucial part of…
1 Comment »New Ideas For Creating Optimized Content
Rebecca Appleton
May 26th, 2009
Tags : Articles, SEOEven the most creative of us suffer from writer’s block from time to time. If you’re charged with creating optimized content for your site but find the ideas just aren’t flowing as they used to, rest assured that there is…
5 Comments »Conduct Your Own SEO Site Audit – Part 2
Rebecca Appleton
May 5th, 2009
Tags : Articles, SEOThis article is a part two of the three-part series on conducting your own SEO site audit. You can read part one here.
Is Your Content Compelling?
Easily the most important of all on-page aspects, a site rich in compelling and unique…
1 Comment »Editor’s Picks: April 13-17, 2009
Andrey Milyan
April 17th, 2009
Tags : ArticlesSocial media success. Lee Odden has a nice article on the steps to social media success. At the end of the day, marketing is marketing no matter the medium.
No Comments »Editor’s Picks: February 16-20, 2009
Andrey Milyan
February 20th, 2009
Tags : ArticlesPromoting content with social media. This week there has been a number of great posts on writing quality content for social media. Darren Rowse has a nice article on writing for Twitter. The article discusses some key elements your tweet should…
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