SEO copywriting is a term that I don’t really care for all that much. It carries with it an essence of manipulation and misguided priorities. Most people overthink the SEO side of this phrase and forget about the most important aspect of content development, which is creating a good user experience. In the case of content development for SEO, you can have your cake and eat it too, as long as you keep the long...
Posts Tagged ‘copywriting’
and a strong social media marketing plan.
How effective is your plan? Where will you turn to find out?
Click here to SubscribeMake Your Existing Content Compelling
However great your product or competitive your prices, one of the hardest tasks associated with website upkeep is creating content that is compelling. Great content succeeds not only in winning over new visitors, but also keeps that traffic stalled on the page upon arrival. The only way to ensure that those visitors stick around is with compelling content that satisfies their original search query and holds their interest beyond the initial fact-finding mission. A new...
New Ideas For Creating Optimized Content
Even the most creative of us suffer from writer’s block from time to time. If you’re charged with creating optimized content for your site but find the ideas just aren’t flowing as they used to, rest assured that there is light at the end of the tunnel. Running out of new ideas for interesting content is actually fairly common. The first few pieces you created may have been technically difficult as you struggled to develop...
Write Better Pay-Per-Click Ad Text
If you’re already a pay-per-click advertiser, you will (hopefully) know the importance of writing good ad text. Knowing this and then being able to take an objective view of your current text is a big ask.
and a strong social media marketing plan.
How effective is your plan? Where will you turn to find out?
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