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Posts Tagged ‘Google’

Using Google Properties To Optimize Your Search Position


Rebecca Appleton

February 24th, 2009

Tags : Articles, SEO

The thing that I like best about Google is their constant flow of new applications, tools and development projects. From space and energy programs to virtual worlds and online hard drives, the search engine has an unrivaled willingness to try…

6 Comments »

Keeping Up With Changes to AdWords Quality Score Guidelines


Rebecca Appleton

November 17th, 2008

Tags : Articles, Pay-Per-Click

As is their want, Google have made significant changes to their AdWords Quality Score algorithms recently. If you’re about to launch your seasonal advertising campaign, it’s worth brushing up on the new requirements to keep costs as low as possible…

5 Comments »

Who Will Get Google’s Vote for President?


David Rodnitzky

September 15th, 2008

Tags : Articles, General SEM

Google has a lot of reasons to care about national politics: potential Department of Justice anti-trust litigation, net neutrality, H1-B visas for foreign workers, corporate tax rates, and so on. So it makes sense that Google would want to use…

1 Comment »

Google Buffs Browser Market With Chrome But Will It Succeed?


David Utter

September 9th, 2008

Tags : Articles, General SEM

The dominant search and advertising company wouldn’t mind if you gave its chief rival, Microsoft, a little discomfort by trying out Google Chrome, a fast web browser that competes with Internet Explorer.

Google’s effort at taking on a slice of the…

2 Comments »

Discussion: Worthy AdWords Alternatives


Andrey Milyan

August 8th, 2008

Tags : Discussions

Advertising on Google may singlehandedly build your online business, but it can also be exceedingly expensive, frustrating, and unpredictable. As many advertisers have discovered the hard way, the competition on Google is fierce and the always-present chance of a Quality…

2 Comments »

Discussion: What a Link Can Tell a Search Engine


Andrey Milyan

August 8th, 2008

Tags : Discussions

It is easy to forget that the link itself is not where the trust originates. A link is made up of two parts — a piece of code and, more importantly, a person with some sort of intent. Any given…

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Gain Insights, Courtesy of Google


Kevin Gold

August 6th, 2008

Tags : Articles, General SEM

It is sometimes the most simple of things that get me excited. Case in point: Google Alerts. If you are operating an online business, you must have Google Alerts setup – especially in our social media driven environment. Most people…

2 Comments »

Is Quality Score Recession-Proof?


David Rodnitzky

July 21st, 2008

Tags : Articles, General SEM

Back in 2006, when Google announced the “Quality Score” initiative, Google’s advertising revenue growth seemed unstoppable. Penalizing a few rogue advertisers (‘rogue’ being mainly defined as affiliates, made for AdSense sites, or incentivized marketers) might lose Google a few dollars…

1 Comment »

6S Marketing


Andrey Milyan

October 12th, 2007

Tags : Organic

6S Marketing6S Marketing has been providing search marketing services for over 7 years to hundreds of clients across North America and the globe. 6S has achieved thousands of competitive keyword placements in the top engines for many years.

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