SMS: Danny, thank you for taking the time out of your busy schedule to speak with me. For readers who may not be familiar with your various exploits, can you please tell us briefly about your background and how you got involved in the search engine marketing industry? Danny: Back in 1995, I was doing web development after leaving my job as a newspaper reporter, since I wanted to be involved with online. We had...
Posts Tagged ‘Interviews’
Patent Guru: How Bill Slawski Gets SEO Advice Directly From Search Engines (Part 1)
The following is the first half of an interview that Search Marketing Standard staff carried out with Bill Slawski, President of SEO By The Sea. The interview was originally published in the Winter 2008/2009 issue of Search Marketing Standard print magazine. Bill talks about how he searches through patent filings to try to figure out what trends are likely to soon be important for those involved in online marketing. By watching items like patents, one...
Mobile Marketing Maven: An Interview With Cindy Krum (Part 3 of 3) — Updated
This is Part 3 of our interview with Cindy Krum of Rank-Mobile, LLC from the pages of Search Marketing Standard magazine. Part 1 and Part 2 are in earlier posts. ======================================================== SMS: If you could choose just one thing, what is the most important area to focus on to make your site mobile-search-ready – keywords, its appearance, linking, or something else? Cindy: The quickest win for mobile search is to use your existing site and...
Mobile Marketing Maven: An Interview With Cindy Krum (Part 2 of 3)
This is Part 2 of our interview with Cindy Krum of Rank-Mobile, LLC from the pages of Search Marketing Standard magazine (Summer 09 issue). Part 1 is in an earlier post. ======================================================== SMS: Is the .mobi domain extension completely a dead issue with the iPhone and the “one web” approach gaining traction? Cindy: The dot-mobi domain was conceived to help companies who wanted people to be able to reach very limited versions of their site...
Mobile Marketing Maven: An Interview With Cindy Krum (Part 1 of 3)
With mobile marketing such a hot topic, we have opened the Search Marketing Standard magazine vault to bring out one of our most popular interviews to date — Cindy Krum of Rank-Mobile, LLC talking about the future of mobile. The interview is from our Summer 09 issue and not only is it interesting in its own right, but evaluating Cindy’s comments in light of the enormous changes in the mobile sphere since the interview was...
Editor's Picks, November 2-6, 2009
A few weeks back, I shared my interest in interviews with you. There is always an abundance of video interviews online to look at, but I like the question-and-answer “hard copy” versions the best, mostly because I believe people think a little more before committing their thoughts to paper. One thing I like most about interviews is what they reveal about the people behind the answers, and three interviews that showed up online recently reveal...
Editor's Picks, September 21-25, 2009
I enjoy reading interviews. Something about the question-and-answer format gives me hope that I will find out something different in the exchange and often I do — hints at upcoming speaking engagement highlights or another side of a public persona are frequently tidbits to savor. Over the past two weeks, four interviews in particular caught my attention: Bryan Eisenberg, Co-Founder of FutureNow — Bryan was interviewed by Rebecca Lieb of Econsultancy about what it takes...

