Posts Tagged ‘Link Building’

Few businesses succeed without a promising Internet presence
and a strong social media marketing plan.

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Editor’s Picks: April 20-24, 2009

Promoting content on Twitter. With the popularity of Twitter growing by the hour, it is important to start considering some of the ways to push your content on Twitter. Just like “digg it” and “stumble it” buttons made it easier for your readers to submit content to these popular social media sites, it might be time to add that “retweet” button as well. Ann Smarty does a great job of listing all the different ways...

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Editor’s Picks: April 6-10, 2009

Marketing on Wikipedia. Search marketers tend to have a love-hate relationship with Wikipedia. Some complain about the lack of transparency in what gets approved and what doesn't, while others resort to outright spamming.

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Editor’s Picks: March 16-20, 2009

With the social media news and advice all over the blogosphere these days, I’ve decided to focus on search engine optimization for this week’s Editor’s Picks. Despite a huge buzz Twitter and Facebook are generating among marketers, I’m yet to be convinced that social media marketers know what they are doing. Until then, I’ll share what I come across but I’ll be skeptical.

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Think Before Starting A Link Building Campaign

Most people with SEO experience know that a good selection of strategic links will set a web site apart when it comes to improving search engine ranking. Consequently, developing a search engine optimization strategy will more often than not focus on a link building campaign. Increasingly however, there’s a trend towards jumping on the user generated content bandwagon with site owners happy to set up a blog to update once in a while or to...

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Editor’s Picks: February 16-20, 2009

Promoting content with social media. This week there has been a number of great posts on writing quality content for social media. Darren Rowse has a nice article on writing for Twitter. The article discusses some key elements your tweet should have to get retweeted.

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Editor’s Picks: January 12-16, 2009

Hope you all had a productive week. Here are some resources from this week you might have missed. Challenges of social media marketing. Not every piece of content or a widget designed to grab attention and links on the social media sites will succeed. However, if your campaigns fail again and again, it might be time to reconsider your approach. Todd Malicoat has a post out (sadly, a rare occasion these days) on some of...

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Editor’s Picks: January 5-9, 2009

As the editor of a search engine marketing magazine, I have to do a lot of reading. The industry might not be moving at the speed of light, as many claim, but it is evolving rather quickly and as a quarterly print publication, staying on top of the latest developments is crucial. I come across some great content almost on the daily basis and since there is only so many topics we can publish in...

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Is SEO Possible In 30 Mins A Day?

It’s a truth universally acknowledged that there are no quick fixes in the land of search engine optimization. Months and even years can be lost in the hunt for that elusive position one ranking, particularly when your hopes center on ultra competitive keywords like real estate and cell phone. So why is it that we’re constantly told that you can do SEO in-house with just a few spare minutes a day? Optimization is something of...

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Discussion: What a Link Can Tell a Search Engine

It is easy to forget that the link itself is not where the trust originates. A link is made up of two parts — a piece of code and, more importantly, a person with some sort of intent. Any given link can radiate signals that a search engine algorithm might find helpful, but these signals originate from the person who placed the link wherever the engine found it, along with that person’s intent when he...

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Blow Your Mind Link Building from SMX Advanced Seattle

I wrote up my summary on this morning’s first session, Blow Your Mind Link Building Techniques, and then I felt that I should revise a bit once I heard Matt Cutts refute (yet again) many of the techniques that were discussed. He asked the audience in his “You and A Session with Matt Cutts” if they wanted to be the Milli Vanilli of search? As we all know, Google has taken an aggressive stand, with...

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Few businesses succeed without a promising Internet presence
and a strong social media marketing plan.

How effective is your plan? Where will you turn to find out?

Click here to Subscribe