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Posts Tagged ‘ROI’

B2B Search Marketing Strategy Guide: Advice From the Pros


Walshkc

May 27th, 2009

Tags : White Papers

Search engine marketing has proven itself time and again as a reliable and profitable marketing channel. In terms of ROI and the control it offers to business of all sizes, search engine marketing stand in a category of its own.

In…

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Discussion: Making Paid Search Performance Pricing Work For You


Andrey Milyan

August 8th, 2008

Tags : Discussions

Marketers are looking high and low to get a leg up on the competition in any way they can. And while it may seem like an unlikely candidate to get you there, paid search performance pricing might help you do…

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Search Marketing and Surviving a Recession from SMX Advanced Seattle


Hallie Janssen

June 4th, 2008

Tags : Articles, Conferences

I think Jeff Rohrs from ExactTarget said it best when he ended the session by saying, “We as marketers should be used to a recession since we face one every fourth quarter.” So US recession or not, this session was…

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