I often tell prospective search engine marketers that to be good at SEM you need to be good at three college courses: statistics, psychology, and creative writing. Creating good ad text is probably the one SEM skill that combines all three of these skill sets. Here are my top tips for creating and optimizing effective ad text.
Posts Tagged ‘SEM’
and a strong social media marketing plan.
How effective is your plan? Where will you turn to find out?
Click here to SubscribeSearch Marketing and Surviving a Recession from SMX Advanced Seattle
I think Jeff Rohrs from ExactTarget said it best when he ended the session by saying, “We as marketers should be used to a recession since we face one every fourth quarter.” So US recession or not, this session was great fodder to use when defending or renegotiating search engine marketing and even general marketing budgets.
6S Marketing
6S Marketing has been providing search marketing services for over 7 years to hundreds of clients across North America and the globe. 6S has achieved thousands of competitive keyword placements in the top engines for many years.
6S Marketing
6S Marketing is a certified Google Adwords Company, Yahoo Ambassador, and one of only a few Certified Google Analytics Consultants. 6S has account managers at all major CPC search engines, and has been providing search marketing services for over 7 years to hundreds of clients across North America and the globe. 6S clients range from Fortune 500 companies to smaller consulting shops.
and a strong social media marketing plan.
How effective is your plan? Where will you turn to find out?
Click here to Subscribe