SEO copywriting is a term that I don’t really care for all that much. It carries with it an essence of manipulation and misguided priorities. Most people overthink the SEO side of this phrase and forget about the most important aspect of content development, which is creating a good user experience. In the case of content development for SEO, you can have your cake and eat it too, as long as you keep the long...
Posts Tagged ‘SEO’
Few businesses succeed without a promising Internet presence
and a strong social media marketing plan.
and a strong social media marketing plan.
How effective is your plan? Where will you turn to find out?
Click here to SubscribeIs It Possible To Rank On Google's First Page In One Month?
Can you get a first page ranking on Google in one month? Sometimes. As a rule, you should never expect to see a brand new site in the top 10 of Google in less than a few months, or longer. Sometimes, however, it is possible to get the top spot in 30 days if all the conditions are right. There are no guarantees that your site will hold a high position for long, but it...
3 Tips For Making Your Website Stand Out From The Crowd
The internet is a fiercely competitive arena, and no fight is more fiercely fought than the battle to be on page one of Google. For those with smaller online marketing budgets, it’s often not possible to buy a slot at the top end of the results via a pay-per-click campaign, as the cost is simply too prohibitive. Likewise, with most major retailers now online, a search engine optimization campaign can also be a costly endeavor...
An Excellent SEO Basics Resource From An Excellent Source
In case you haven’t yet caught this series, you really should check out the “SEO 101: Everything You Need To Know About SEO (But Were Afraid To Ask)” continuing saga on Search Engine Guide written by Stoney deGeyter. The series started in mid-January, 2010 and is currently up to part 14 (of 15 or so planned in total). As Stoney says, “The following series is pulled from a presentation I gave to a group of...
3 Tips For Tempting Titles To Boost Content Appeal
Any search engine optimization or online marketing activity will very often represent a significant financial investment, not to mention an input of man hours that few businesses can freely afford. However the SEM campaign is structured, some areas will undoubtedly demand more of the budget and more hours invested than others – a PPC campaign may require a large amount of time at set-up for example, but this could potentially be scaled back when the...
The Super 7 Reasons To Blog (Aside From Linking)
When it comes to SEO, blogging is a very basic and understandable strategy for any company to get on board with. Whether it is handled internally by someone in a PR, retention, or corporate communications role, or by an outside agency, the initial pitch for starting a blog in regards to SEO is to help gain relative and quality links. And we all know that acquiring links is one of the cornerstones to a successful...
Black Hat SEO And Popular Search — The New Danger Zone
Black hat SEO campaigns are notorious for mishandling search engines. There is a growing concern that these types of campaigns are leading web searchers to malicious sites with the intent to promote fake antivirus applications. A recent study by the network infrastructure company SonicWALL has highlighted a recent upswing within this frowned-upon activity, and the results are staggering. According to their data, from March 3rd – March 9th “…more than 284 top search terms have...
Google's Got A Need For Speed
Speed will likely soon not only matter to users expecting real-time information, but to webmasters and SEOs alike that wish to rank well in the search results. In November last year, Google guru Matt Cutts revealed that page loading time is being discussed internally as a possible ranking factor for organic results. And as Google shortly after beta-launched functionality in Webmaster Tools to analyze page loading time, it seems to be only a matter of...
Beginner's Luck: Recent Highlights In Search Marketing Tactics
Not everything that’s posted online as advice for those new to online marketing is good. Some of it is excellent, most of it is average, some is mediocre, and some is downright awful. There’s been a lot of posting the last couple of weeks about tips for newbies and step-by-steps for different types of online marketing. Not sure why, but some of it has been pretty darn good, so let’s not look a gift horse...
Five Proven Guidelines For Optimizing Affiliate Websites
There’s a rumor in the affiliate marketing world that search engines “hate” affiliate websites. This viewpoint is somewhat accurate, since search engines such as Google have been designed to spot spammy, repetitive content or web pages that don’t provide a lot of value to their users. In the past, affiliate marketers with a small amount of search engine optimization (SEO) knowledge could get top rankings for competitive phrases, or use advanced black-hat techniques to bring...
Few businesses succeed without a promising Internet presence
and a strong social media marketing plan.
and a strong social media marketing plan.
How effective is your plan? Where will you turn to find out?
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