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Posts Tagged ‘User Generated Content’

The Power of Reviews for Travel-Oriented and Other Sites


Frances Mary Krug

March 1st, 2010

Tags : Articles, Uncategorized

I know we all read about how user reviews are crucial to local websites, product-related sites, businesses such as hotels and restaurants — in short, just about any business. Even if customers are not commenting about the quality of your…

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Editor’s Picks: June 22-26, 2009


Andrey Milyan

June 26th, 2009

Tags : Articles

Negative reviews and your business. With the rise of social media and increased customer reliance on consumer reviews, many businesses dread negative comments and try to avoid them at all costs. This makes a lot of sense and there are a…

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Content Strategies for Small Businesses


Kevin Gold

June 8th, 2009

Tags : Articles

Whether user or editor generated, unique and insightful content is critical for small businesses to succeed online. Creating the right content engages the audience, helps define the position of a small business, and provides immediate value to potential customers.

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Editor’s Picks: March 30-April 3, 2009


Andrey Milyan

April 3rd, 2009

Tags : Articles

User-generated content and search marketing. You’ve probably seen a number of sources talking about integrating user-generated content (UGC) into your websites for SEO or SMO purposes. There is another side to this story since UGC sites can also serve as great…

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Editor’s Picks: March 23-27, 2009


Andrey Milyan

March 27th, 2009

Tags : Articles

Hopefully, many of you are still digesting the ton of information presented at this year’s SES New York. If you were not able to attend, here are some snippets of search marketing wisdom published this week.

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Editor’s Picks: January 5-9, 2009


Andrey Milyan

January 9th, 2009

Tags : Articles

As the editor of a search engine marketing magazine, I have to do a lot of reading. The industry might not be moving at the speed of light, as many claim, but it is evolving rather quickly and as a…

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