Earlier, I posted a list of our Top 10 of all time most-popular posts during the year 2011, but this list is a little bit different — here are the Top 10 most popular posts written in 2011. Although the first few ones are also to be found on our all-time Top 10 hit list, there was a lot of competition for the remaining spots from those written in 2011.
Thanks again to all contributors who took time out of their busy days to write for Search Marketing Standard and help our readers get the most out of their online marketing endeavors!
1. 11 Free Press Release Distribution Sites To Try In 2011 by Rebecca Appleton on January 10, 2011
Online press release distribution is an easy go-to activity for any site needing a quick profile boost and guaranteed link backs. Identifying a suitable topic and then writing a release that conveys the news in a professional, engaging manner is often the most difficult part – it is a skill and one often littered with failed attempts before the perfect formula clicks. Having done the hard work and mastered online news releases, it’s important that the outlets you select for distribution do your PR justice ….
2. DIY SEO, Where Do SEO Newbies Begin? by Jaan Kanellis on April 28, 2011
Sure, Do It Yourself SEO can seem very daunting at first sight, but once you put together a plan of SEO action steps for yourself it can be much easier than you think. One thing I tell most of my clients is SEO is not rocket science. The are clear rules and reason that websites get ranked well in the search engines ….
3. The Pros And Cons Of Outsourcing Social Media by Nick Stamoulis on August 15, 2011
Social media is becoming increasingly more important for business. In addition to being a branding and relationship building tool, a social media presence now contributes towards your search engine ranking. Google and Bing have both confirmed that “social signals” are factors in the ranking algorithms. While some companies have fully embraced social media, others have remained hesitant, until now. Social media can no longer be called a fad. Social media is a powerful tool that’s here to stay ….
4. Mobile SEO: 3 Tips To Make Your Desktop Content Mobile Friendly by Bryson Meunier on September 14, 2011
Many brands love Usablenet because it allows them to get a mobile site up quickly and with limited resources by formatting their desktop content for mobile users. However, there can be many pitfalls in doing that. Staples’ mobile site provides us with an example of some of these problems. If you are thinking about using a transcoder like Usablenet to make your desktop content mobile-friendly, follow the below three tips. They will help you avoid the pitfalls, and make your content search-friendly as well ….
5. 6 Best Practices When Designing For The Mobile Web by Rebecca Appleton on March 22, 2011
Mobile web design may still be in its infancy but with a predicted 1.7 billion mobile internet users by 2013, you can’t afford not to have a mobile website. Although it hasn’t been around long, a few hard and fast rules for best practice development and optimization have been established ….
6. SEO In 30 Minutes Or Less: Leverage Facebook To Juice Up Your SEO Results by Tom Shapiro on May 10, 2011
Marketers often treat SEO and Facebook as separate silos. However, there are many ways to leverage insights from one to improve results in the other ….
7. Mobile SEO 101: 5 Quick Tips by Ben Leftwich on July 27, 2011
Mobile search is growing at a ridiculous pace (30x growth in 3 years), but most companies still aren’t optimizing their site for smartphones and other mobile devices. As mobile becomes the primary way users access the web, it’s essential they can easily find your site and navigate around it once they arrive.
8. 7 Years Later – Top Internet Properties 2004-2011 by SMS Staff on August 22, 2011
The other day, I was reading the press release that comScore sends out every month with a listing and analysis of the top 50 online properties and I got to wondering how far back these monthly updates went, and what an earlier version might reveal. A quick visit to comScore’s press release archive showed that they had stored such items since 2004, and a simple search found the corresponding release for the month of July. The methodology of the collection of the data looks the same, and the actual material is provided in a similar set up of tables highlighting different arrangements of data. So I think it’s relatively safe to compare the results of the two — July 2011 versus July 2004 — and make a few observations about what has changed and what (if anything) is remarkably the same ….
9. 5 Lessons Harry Potter Can Teach Your Business About Magically Magnetic Content Creation by Tom Shapiro on July 15, 2011
Are you addicted to all things Harry Potter? Or are any of your friends or family members? Chances are, someone in your inner circle is a Harry Potter nut. (I know I am!) There’s something magnetic about the Harry Potter series that sucks you in and keeps you there. So many of us wish we could live in Harry’s world. Ironically, it’s not magic that draws us in. It’s actually a number of wildly effective content strategies ….
10. State Of The Industry: Affiliate Marketing In 2011 by Owen Hewitson on April 14, 2011
This year marks a higher level of maturity for affiliate marketing, with the industry now sufficiently established as an integral part of the online marketing mix. A testament to the health of this channel, US affiliate marketing spending is predicted to reach $4 billion by 2014, increasing at a compound annual growth rate of 16% from 2009 through 2014 (Forrester) ….