2006 has been a tough year for Yahoo! The rough public relations ride started January 24 when CFO Susan Decker stated “It’s not our goal to be No. 1 in Internet search. We would be very happy to maintain our market share.” Derisive comments that Yahoo!, in effect, was saying “we’re OK being number two” led to heated discussions in industry forums and blogs. Then, through 2006, the much-anticipated launch of a new user interface for clients of its Sponsored Search system (code-named “Panama”) faced repeated delays. The online community was relentless on this issue.
Yahoo! Marches On…
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About the AuthorChris Boggs (11 Posts)
Chris Boggs of Rosetta is a specialist in search engine optimization and paid search advertising. Chris joined Brulant in 2007 as the Manager of the SEO team, and Rosetta acquired Brulant in 2008.