You Need Video in Your Marketing Mix in 2007

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• by Garrett French in Video
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About the Author

Garrett French (55 Posts)

Garrett French educates SEO and PR teams on content and engagement-based link building strategies that drive targeted referral traffic and deliver SERP domination. Learn more about him and his services at CitationLabs.com.

1 Comment

1. Andrey Milyan says:

   January 9, 2007 at 10:20 am

   Good post, Garrett. What’s interesting is the format of the ad. Google seems to follow the previous studies done and has limited the ad to 15 seconds in length.

   Another thing worth noting is the fact that viewers can skip the ad. No one in the field really knows how to go about video ads. At which point will the user abandon the video? At which point should you insert the commercial break?

   As Jason Lee Miller from WebProNews points out: “there are no experts in this realm, only testers”